Meet our speakers!

Below you’ll find the incredible presenters at this event. Make sure to check out the goodies they’re offering, and connect with them on their website and other locations 🙂

Meet your host

Hi, I’m Tamar Ansh

I’m the author of 8 books, the director of the JWWS (our annual writers’ seminar) for the past 14 years, and the creator of the Jerusalem Challah Experience. All this gave me extensive business and marketing experience which I’ve used to become a copywriter and motivational business coach.

Meet Your Presenters

Leah Aharoni

Money mindset for writers

After building a successful translation company, with hundreds of clients and over 300 translators worldwide, I was asked to mentor a small group of female business owners. That was how I first learned what I REALLY want to be when I grow up.

Between having real down-in-the-trenches experience of running my own business and extensive business-development training, I know what it takes to succeed as a female business owner.

Since the start of the war in Ukraine, I am the founder and Executive Director of Our People nonprofit organization.

Alisa Avruch

Grow your money: The No-Shtick, quick and easy guide to investing

Alisa Avruch is a marriage coach who empowers Jewish women to bring emotional intimacy and a deeper connection to their marriage, through hands-on skills and mindset shifts. She is also a self-educated investor who is committed to bring the basics of long-term profitable investing to individuals and families of all ages and stages.

Shanie Cooper

Workshop: Book Formatting for Beginners: How to Lay Out Your Manuscript Yourself in Word

Shanie Cooper is a graphic designer with over 20 years of experience in the industry, both teaching and designing. For the last five years, she has specialized in children’s book design, helping publishers and independent authors create beautiful book layouts and covers. Her clients have included most of the major Jewish publishing houses, including Menucha, Feldheim, Judaica Press, Urim, Apples and Honey, Ktav, Mosaica, and more.

Ruti Dadash

Crash Course in SEO for Content Writers

Ruti Dadash is the founder and CEO of Imperial Rank SEO, a fast-growing agency that transforms websites into lead-generation machines through innovative SEO strategies. Outside of work hours, Ruti can often be found creating elaborate Magnatile constructions with her kids.

Heather Dean

Workshop: THE WRITE LIFE: Ten Essential Elements to Writing a Memorable Memoir

Heather Dean is an author, sought-after public speaker, and media interview consultant. She is also the producer and host of “613 Books” podcast, whose audience comprises a variety readers appreciate books with authentic Jewish values.

When she is not recording her podcast, Heather helps authors earn free media coverage as they promote their written work. She also helps budding podcasters develop, launch, and market their own podcasts.

After her exciting fourteen-year career interviewing hundreds of celebrities for MTV, E! Entertainment Television, Associated Press (AP) Radio and a variety of international publications, Heather authored her memoir, Searching for Heather Dean: My Extraordinary Career as a Celebrity Interviewer and Why I Walked Away from It. This book takes the reader on her journey into a glamorous broadcasting career and lifestyle, and her decision to leave all of that for an authentically Jewish life in Israel with her husband and children.

Nikki Elbaz

Your next step to profitability is an email list: How to plan yours for maximum monetization and minimal tech headache

Dubbed “the Queen of Emails” by too many people to count, Nikki is the copywriter behind emails for SaaS and Ecomm darlings like Shopify, Nectar, and Prezi. Get her actionable email insights at nikkielbaz.com/subscribe.

Rivkie Feiner

Grant writing: How I used my writing to build a profitable business

Rivkie Feiner is the CEO and Chief Visionary Officer of Feiner Grant Strategies (FGS), a program development consulting firm that assists clients in obtaining program funding. Her firm has succeeded in raising hundreds of millions in funding for nonprofits worldwide. Dynamic and passionate, Rivkie Feiner is deeply involved in community affairs stemming from a deep sense of responsibility and concern for both the individual and the wider community. Rivkie has held numerous positions as a community activist, speaker and organizer in many important endeavors and is heavily involved in the fight against antisemitism and pro-Israel causes.

Temima Gass

How to use tech to create more time for writing

Temima Gass is a systems and tech lover whose idea of the best day ever is sitting hunched over at her computer setting up tech systems for her clients. She is the founder of Uncommon Strategy, where she offers consulting and strategy for maximizing your business tech, as well as done-for-you tech setups. Temima also enjoys teaching business owners how to run their own tech so they can feel in control of their platforms all the time.

Miriam Gitlin

Workshop: Emotional Alchemy: Craft Vivid Storytelling Through Somatic Writing

Miriam Gitlin is a therapist, life coach, writer, and artist. She’s the author of two books, Can You See Me? and Lost and Found, and her stories, articles, and poems have been published in Binah, Hamodia, Ami, and Mishpacha. She is the creator of The Shalva Shift™, the only Jewish coaching program designed to help frum women struggling with challenging situations to achieve serenity and fulfillment in their marriages, lives and relationships, even if they feel like they’ve tried everything but keep getting stuck in overwhelm, guilt, or frustration.

She is also the author of The 5 Step Path from “Too Much” to Serenity, a free guide that walks you through the simple, straightforward framework that will help you break through overwhelm, complicated relationships, and situations that feel impossible to get on top of, and is available at https://miriamgitlin.com/steps

Helen Gottstein

How to Present Your Work with Pride and No Sleaze

Helen Gottstein, Loud and Clear Training, boosts public speaking skills for corporate teams and people of ambition so they get heard — and are worth listening to. A TEDX mentor and corporate trainer, she currently upgrades public speaking oomph for Mobileye, SolarEdge, AppsFlyer and OurCrowd.

She is funny, her style is rigorous, and she is committed to the communication skills that get people impact, donations, investments and applause. She also laughs loudly and regularly burns things in her kitchen.

Chana Greenstein

Productize — and profit-ize — your knowledge with a successful digital product launch

Chana Greenstein a conversion copywriter+course launch strategist & the founder of a digital product launch agency. She offers customized, high-level support including strategy, management, and execution to turn your idea into a successfully launched course, membership, summit, or digital product.

She’s also super passionate about supporting moms, and sharing productivity hacks and tools to shift your time experience.

She can be found on her podcast lifeworkspodcast.com or reached at chana@signaturecopy.co

Rina Groobman Cassouto

Workshop: Technical Writing: bland or brilliant? How organizing information in a systematic manner can be fascinating

After completing her B.A. in English Literature and Linguistics, Rina Groobman Cassouto attended a Technical Writing course, and shortly after that she got a job at a start-up company. Then Rina was offered the position of Documentation Manager at a technical writing company, WriteDirection.

Since 2018 Rina has managed ContentMaster, feeling privileged to offer first class tech docs to start-ups and established companies, as well as guiding the in-house staff who studied tech writing at her company to become successful contentmasters.

Leora Gruen

Workshop: Level-up Your Lifework!

Leora Gruen, Business and Life Direction Coach, facilitates business networking and personal development groups in Israel, as well as internationally online. She guides women to access their unique personal and business strengths and values to move forward!

Adina Kaplan

Workshop: Dos and Don’ts of Freelance Writing

Meet Adina Kaplan, a copywriter who uses creativity and proven techniques to captivate readers, engage them, and ultimately turn them into loyal customers. With no formal training, Adina dove into freelancing 3 years ago and has since become the secret weapon for over 150 clients across diverse industries. Adina’s approach? Less boardroom, more coffee shop – it’s like catching a drink with a friend who happens to have killer advice on all things writing, creativity, and building a sustainable career.

Rebecca Klempner

Workshop: How to Submit Writing That Makes You Look Like a Professional (and Not a Poseur)

With over 100 publication credits, Rebecca Klempner has appeared in many Jewish magazines, including Hamodia, Binah, Ami, The Jewish Press, The Jewish Home, and Mishpacha. Her books (for children) include How to Welcome an Alien, which came out in August from Kalaniot Books, and Adina at Her Best, a PJ Our Way selection. Online credits (for adults) include Tablet, The Wisdom Daily, Jew in the City, and Kveller. Additionally, she is a freelance developmental editor and copyeditor, most notably for the What Should Danny Do? series. Originally from Baltimore, she lives in L.A. with her spouse and children.

Esther Kurtz

Business and Bitachon For “Normal” People

Esther is a regular, average, and probably boring person.

Like you, she’s had better days and worse days. Some of those worse days were really not fun. So she went back to the source and learned Shaar Bitachon of Chovos Halevavos.

It’s changed my life (ye ye, cliched but true.)

And I’m one of those people who if I find something that works, I want everyone to know. So now I teach people about Emunah and Bitachon mostly though my podcast Emunah for Non-Rebbitzens.

I’m a non-rebbitzen talking to non-rebbitzens (full disclosure, some Rebbitzens listen to my stuff and love it.) Also, you might know me from ,y books Rule of Three and Second Thought, as well as my work in Mishpacha Magazine.

Chana Levitan

How a book can benefit your profession

Chana Levitan, M.S., is a couple’s therapist, educator, speaker and author with over thirty years of teaching and counseling experience. In addition to training and supervising therapists at the Neve Family Institute in Jerusalem, she works with couples in her private practice in Jerusalem and lectures frequently on the topics of dating, relationships and marriage.

Marriage Mastery 2023, Chana’s latest project, is a program designed for newly married couples (married under two years) to divorce-proof their marriages from the get go.

Yael Mermelstein

Presentation TBA

Yael is an award winning author who has published 17 books with publishers including Penguin, Kar-Ben/Lerner and Artscroll. She has published thousands of articles and stories for all ages, some of which have been selected for inclusion in Israeli national textbooks. Yael is the associate editor of Spark2it (Binah) and offers freelance editing, writing coaching and memoir ghost/writing. In her spare time, she likes to sing, exercise and talk about herself in third person. She lives in Israel with her awesome husband and kids, who bear with her.

Chaya Murik

Workshop: A Copywriters Guide to Visual Hierarchy

Chaya Murik is the director of PS Design School and studio director at Kirum Inc (that’s Murik backwards 😉).
For the past 20 years she has lived and breathed everything graphics, designing for big brands like Oorah, El Al and Hazorfim Silver.
Chaya brings her endless drive, creativity, and passion to every class, with many of her students going on to become leaders in the field of design.

Chany Paskes

The five things you must know before writing a name for a brand

Chany Paskes is the founder and CEO of Chany Paskes Copy, a copy-driven marketing agency that has taken the world for an orange ride. Known for her bold, fearless, and in-your-face style, Chany’s brand has become the symbol of creativity in today’s world of marketing.

Rivka Malka Perlman

Bringing Passion Back Into Your Work When You’ve Lost It

Rivka Malka is a colorful inspirational teacher who trains passionate, powerful women in the art of Transformation Life Coaching. Through her ICF-accredited program, she empowers women to access their healing gifts, start businesses, and be a force of change in their world. Rivka Malka has a passion for bringing women the healing they’ve always dreamed of. Since her near-death experience 16 years ago she is on a mission to help people to feel and reveal G-d’s love.

You can find her on YouTube and TorahAnytime for a diverse array of teachings she hopes you’ll enjoy.

Riva Pomerantz, CEO at Skillnosh.com and Rivapom.com

Make Awesome Money Doing What You Love

Riva is the bestselling author of 15 books and the founder of the Masterpiece Writing Community, at Rivapom.com, and Skillnosh Wholesome Digital Courses, at Skillnosh.com. Riva is passionate about providing the global frum community with quality services that inspire, enrich, and empower. Learn more about Riva and follow her blog at www.rivapomerantz.com.

Yocheved Rottenberg

Workshop: Using Your Pen as a Shovel

Yocheved Rottenberg is the leading therapeutic writing facilitator in the frum community worldwide. With thousands of participants in her beloved workshops and many more through her best selling books, she has touched the lives of frum women throughout the world, giving them life-changing tools to relieve their stress, increase their emotional health, and create a meaningful connection to themselves, Hashem, and those around them. Read about her groundbreaking work online or through her book, both named Write Your Way Home.

Batya Ruddell

Workshop: What your Words Tell You

Batya Ruddell is a multi – genre columnist for Hamodia and Binah publications and the author of 7 books (number 8 to be released for Pesach, iy”H). She is most known for The View from Ninveh and On Their Derech. Batya is also a certified life coach and Narrative Therapist. She gives therapeutic writing workshops in person and on Zoom and teaches Creative Writing in Jerusalem Seminaries.

Rochel Samet

Workshop: Beginnings, Middles, Ends: 3 Keys to Making Your Story Shine

Rochel Samet is a Mishpacha columnist, popular fiction writer, and author of 2 young adult novels currently in print, with more on the way! She’s the co-creator of the Summer School of Writing, an 8-week intensive summer course that helps talented writers transform their skills into profitable, publishable work. She’s passionate about all things fiction, and about helping new writers achieve their writing dreams. Visit www.summerschoolofwriting.com/emails to receive tips on writing, brainstorming, and publishing, or reach out to info@summerschoolofwriting.com for any questions or to say hi!

Nechy Sampson

How to choose a profitable niche for your writing business

Nechy Sampson runs her business, Owl Copy, from her Brooklyn basement, while her kids thump around upstairs. As a marketing strategist and copywriter, she’s helped 200+ businesses net millions in revenue. She also coaches ambitious creatives in private sessions and in the GrowthMentor community. In her spare time, she sleeps.

Susannah Schild

Workshop: Tell the Story of Your Life! Blogging Your Way to Success

Susannah Schild, author of From Southerner to Settler: Unexpected Lessons from the Land of Israel, lives in Israel with her husband and six children. Her popular website, Hiking the Holyland, helps people from around the world discover Israel’s outdoors by leading them through the country’s magnificent hiking trails.

Avigail Sharer (Leah Gebber)

Workshop: Soulscript: Storying Life through Therapeutic Writing

Avigail Sharer (Leah Gebber) is a writer, therapist, and founder of SoulScript, therapeutic writing groups with a focus on healing and self-discovery. She lives in Ramat Beit Shemesh with her family.

Sara Sumner

Workshop: Settings that Sizzle: Three Techniques to Transform Description

Sara Sumner is a teacher, coach and editor of fiction and creative non-fiction and the author of 3 novels, including Confusion in the Classroom, coming soon from Menucha Publishers. She assists new and emerging writers find their voice and launch their writing careers.

Leah Wachsler

Workshop: See it in Print: From Submission to Publication

Published writer of children’s and adult stories since 1998 in many Heimish publications. Currently writing stories/features for Family First magazine. Authored several children/teen books and featured in anthologies. Focusing on stories that portray struggle and growth in developing secure, loving relationships with the self, others and Hashem.

Shifrah Devorah Witt

Workshop: Dreaming on Paper

Shifrah Devorah is an award winning writer, author, coach and therapist. She loves travel, nature water, her family and helping writers actualize their goals and dreams.